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Celebrate Kentucky call for images

The Celebrate Kentucky Wall is a seasonal rotation collection of images that celebrates the joy of life of everyday people and places from across the Commonwealth of Kentucky.

Broekema Photography is excited to announce a new CALL FOR IMAGES to populate the Celebrate Kentucky multimedia installation at the University of Kentucky’s Chandler Hospital.

Hey photographers! Do you want to see your still photos and video displayed in an exciting installation that truly makes a difference for those who view it? Consider submitting your work to Broekema Photography, LLC to be considered for possible inclusion in this installation. The project, as part of the Arts in Healthcare program at the University of Kentucky Hospitals, is privately funded and is edited and designed to provide comfort and familiarity for the patients, family and staff while visiting the hospital.

The installation was conceived in 2009 and and opened in May of 2011 in conjunction with the grand opening of Pavilion A, a new surgical, intensive and acute care wing of the UK Hospital complex. A mixture of monitors and translucent boxes make use of stills and video that creates a non-ending illusion of movement and a sense of passing time allowing for visitors of the installation to escape into a space of relaxation and personal thought. By having a seasonal rotation, visitors are connected to the outside world as it is in that moment and, upon repeat visits, there always seems to be a new world awaiting for them to explore.

 

One of the three sections of the Celebrate Kentucky Wall in the atrium of Pavilion A can be seen here. 

VISUAL TECHNICAL REQUIREMENTS

• Still images should be available as RAW files, however large jpegs will be considered depending on ISO and technical quality of the image.

• Video actualities must be on a tripod and stable for the most part. Four K files are encouraged but we will be able to consider 2K. Four K files can be technically used across 2, 3 or 4 monitors per wall with crops of 3,840×1080, 5,760×1080 and/or 7,680×1080 so 4K has a better chance of being used in various ways over 2K sized videos.

• It is suggested to provide video clips that hold a shot for at least one minute or longer, especially scenics. Certain actualities, of course, are much shorter in duration by the sheer nature of the content but by having longer clips we can let some edits breathe across the display.

CONTENT REQUIREMENTS

• We are looking for visuals, both video and stills, of people engaged in everyday life during all seasons; winter, spring, summer and fall. This is a collection of more than 400 actualities that, when combined, paint a picture of the people, places and character that makes up Commonwealth.

• We need rural images as much as we need urban images. We need all nationalities and ethnicities. We need all social classes. We can even potentially make use of animals. The visuals can be endless.

• We intend to provide as fair an edit from eastern to western Kentucky and points from north to south. So if you have visuals from Paducah, that is just as good as visuals from Lexington.

• The visuals MUST have been taken in Kentucky or have Kentucky in the background. (For example, the Louisville skyline from the Indiana side of the river.) The people in the image may not necessarily be from Kentucky. But the environment in the photo is very important to the historic collective of images. This is Kentucky.

• Controlled portraits are not a product we are necessarily considering but candid images of people engaged in eye-to-camera is a very powerful image we will consider. Video portraits should be considered as well, just make sure there is no mouth movement. Smiles, yes; mouth as if talking, no.

• Scenic vistas are necessary. In fact, if shooting scenics think of an extremely horizontal crop and also consider detail visuals of small elements that make-up the scene. A collection of images can be used all 100 feet of the installation to paint an all encompassing feel of the situation we are presenting.

• Please do not send us visuals that contain any representation of the bourbon or tobacco industry, although the fields around here can be very scenic, the hospital is not interested in presenting these in their space. Any person engaged in smoking tobacco products also will not be considered.

 


This Auto-cad mockup is not a fair representation of the wall. We will be making use of translucent boxes on the top and bottom so the entire wall is not monitor based. However, this mockup gives you a sense of the type of visuals we are looking for and how an edit may go together. There is no music or sound at the installation location. Our thanks to some of the archive footage from the 2014 and 2015 Mountain Workshops participants whose footage we have used here to demo the installation. Hopefully some of this content will be making the final edit and we will be contacting you soon.

HOW TO SUBMIT FOR CONSIDERATION

• The deadline is rolling but we would like all fall and winter stock for consideration by April 1, 2018; and summer and spring content by July, 2018.

• Please email tim.broekema@wku.edu a link for any delivery device you may use. (Dropbox / Google Drive / Photoshelter / Yousendit / etc.)

• Although names are not required, it helps if I have file info in all still images in the caption field, including YOUR name to help determine where the image is from.

• Please be sure to identify stills that are available in RAW format and if the video is available as 2K or 4K.

 

The enormity of the project installation can be seen by this photograph taken from across the atrium’s open space as you enter the hospital from the parking structure.

DO I NEED TO RELEASE THE IMAGES?

• Yes. Any recognizable face will need a release signed and on file with Broekema Photography before we can initiate payment. You can access our standard release agreement here.

• Standard practice is for you to transmit to us jpeg quality of stills and compressed files of video for quick review. As the edit is worked on, we will get back in touch with you requesting for full resolution work. Once that is received we will contact you again for a model release. Once we get to the release request stage, it is very likely that your image will make the final cut. Many photographers have told us that they tend to get names and contacts and then, if selected, reach back out to the characters in the photographs to sign the release.

WHAT’S IN IT FOR ME?

• Since 2010, UK Health in Arts and its group of private funders has provided almost $250,000 that has gone into the pockets to state-wide photographers for this project. This is an impressive number and something we here at Broekema Photography are very proud to say we have been a part of.

• For this installation, we are budgeted to deliver a standard $400 per actuality but some more complex scenes or situations may garner a higher pay.

 

 

 

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